« Bonus Material: Content is King | Main | A Client’s Brand Primer »

Partners vs. Vendors

In case you missed my column on working with consultants in the September CASE CURRENTS, here you go. It features words of wisdom from Missouri S & T's Andrew Careaga (if you're not reading Andy's top higher ed blog already, it's a must), William and Mary's Susan Evans (many thanks to Michael Stoner for connecting me to this sage who discusses what she was looking for in a consulting partner when she chose mStoner to help develop the college's new website), CCA's Dan Kehn (undoubtedly one of the top strategist/account managers I have ever seen), George School's Odie LeFever (she has the Midas touch when it comes to working with consultants and turning out gold), and the University of Richmond's Nanci Tessier (an enrollment management star who has helped her university become the envy of peers and a first choice for prospective students and parents).

Reader Comments (2)

Thanks for the shout-out and plug, Andrea. Your column was right on, as usual. I like Dan Kehn's suggestion about inviting top choices to campus for an informal discussion before going down the road of creating an RFP. I'll remember that advice, next time we consider hiring a consultant.

October 11, 2010 | Unregistered CommenterAndrew

Thanks Andy. Apologies for taking awhile to post your comment.

October 15, 2010 | Unregistered CommenterAndrea Jarrell

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>